marketwayrus.ru

RUSSIAN
Market
Entry

To expand your brand in Russia

Introduction

MarketWayRus is a premier market entry consultancy dedicated to helping international brands establish a strong presence in Russia.

With extensive industry expertise and a well-developed network, we provide comprehensive support for a seamless and profitable expansion.

We connect your brand with major supermarket chains, ensuring reliable retail distribution. Our team develops and implements effective e-commerce strategies via major marketplaces to maximize your brand’s digital presence and drive online sales.

With years of experience and an extensive network, we ensure a seamless and profitable market entry for your brand.

WHAT WE
SPECIALISE IN

VALUE & GROWTH POTENTIAL in cosmetics

Valued at $12 billion

one of the largest beauty markets in Europe

4.5% CAGR

Expected growth over the next five years

30%

Skincare accounts for 30% of the overall beauty industry

$490 million USD

Annual revenue in skincare of the one of the
top Russian marketplaces

MARKET ENTRY WITH MARKETWAYRUS

Marketplaces We Work With

OZON

Our experience

Our own project for ready-made reading glasses has already achieved such results, and we are ready to share our experience and help you reach the same — or even greater — success.

OWN RETAIL NETWORK

  • Over 100 mini-shops in Moscow, St.
    Petersburg, and Nizhny Novgorod
  • The first retail point opened in 2018
  • Sells approximately 40,000 reading
    glasses per month
  • Monthly revenue: $600,000
  • We offer retail franchise licenses in cities
    where we do not develop our own retail
    presence
  • Currently, 15 franchised locations are in
    operation

FRANCHISE LICENSES

WHOLESALE CHANNEL

  • Online platform: okoopt.ru
  • Sells around 80,000 glasses per month
  • Monthly revenue: $90,000
  • Selling via major online stores —
    Wildberries and Ozon
    Sells approximately 10,000 glasses per
    month
  • Monthly revenue: $60,000

MARKETPLACES

CHAIN STORE SALES

  • Sells about 150,000 glasses per
    month
  • Monthly revenue: $300,000

Contact US

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